3 Great Internet Marketing Events Coming Up in Vancouver

By Jose Uzcategui April 11th, 2011 Events No Comments

There are three Internet marketing events happening in Vancouver I recommend you check out.

Two Meetups and a Conference, all with world-class speakers.

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Followup Report: YellowPages 360 Solution Keyword Experiment

By Jose Uzcategui April 8th, 2011 Internet Marketing 2 Comments

This is a follow up on a previous post targeting Yellow Pages aggressive media camapaign, “360 Solution”.

 

Click to download my experiment’s basic traffic report here (PDF)

Soon after publishing the post targeting “Yellow Pages 360 Solutions”, much to my surprise, I ranked top position right away. That was because of the Yellow Pages’ slip-up of not optimizing for these words.

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Wow, Ranking for Previous Post: #1 for Intended Keyword

By Jose Uzcategui March 26th, 2011 Internet Marketing 3 Comments

It’s been more than a week since I published my last post as an experiment targeting keywords that should belong to Yellow Pages.

To my surprise, the post is ranking #1 for the intended keyword.

I will gather a couple more days of data and give the heads up to the Yellow Pages team in a future post.

 

Yellow Pages 360 Solution

By Jose Uzcategui March 19th, 2011 Internet Marketing 4 Comments

Put your business on the top of search engines like Google, Bing and Yahoo!

Connect your business with millions of ready-to-buy surfers and attract the kind of leads that will grow your business. With Yellow Pages 360 Solutions you will also get powerful insights to reach more customers that are interested in your business.

The Yellow Pages 360 Solution… You’ve probably heard one of these commercials (at least in Vancouver, Canada), part of the very aggressive off-line marketing campaign from Yellow Pages Group.

It’s a smart move – if done right of course. (more…)

Pretty Cachapa – Before and After

By Jose Uzcategui February 21st, 2011 Personal 1 Comment

A couple of days ago I made cachapas, a typical Venezuela dish made out of corn – take a look!

The basic cachapa recipe is illustrated pretty nicely on this video, but I encourage you to make your own tweaks. For example, my tweaked recipe has a pinch of brown sugar among other things.

They’re super easy to make and very delicious.

Anyway, we took a couple of pictures but failed to noticed the dirty plate.  So I decided to do a little Photoshop magic and, voila, the result made it look more delicious than I imagined.

If I can do this in a few minutes, I wonder what the design pros can do with the food we see on all the ads we see online and print…

It also makes me think, we’re so gullible. Don’t you sometimes site back and think about the small changes that make a big difference? In SEO, conversion, PPC, affiliates…. everything! Most of the times we react to the most insignificant things.

I’m sure that a better call to action would boost more conversions than a better product.

We’re so gullible

Conversion Rate Testing Effects on SEO – Published on SEOmoz.org YOUmoz blog!

By Jose Uzcategui February 18th, 2011 Internet Marketing No Comments

A couple of weeks ago I mentioned on my previous post that I had submitted a blog post talking about possible effects of conversion testing on SEO.

It’s now published, yay! Check it out, Conversion Rate Testing Effects on SEO, and let me know your thoughts. Feel free to give it a thumbs up. Really, go ahead, I don’t mind

SEO Tools I Frequently Use

By Jose Uzcategui February 8th, 2011 Personal 4 Comments

When it comes to SEO Tools, I’m pretty agnostic. Like most SEOs I’ve gotten used to a series of tools more because of the habit than anything else. I still keep those tools in my repertoire, though I’m open to suggestions, in case seyou have any recommendations.

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Conversion Testing Effects on SEO Post Submitted to SEOmoz

By Jose Uzcategui February 5th, 2011 Internet Marketing No Comments

A common question out when it comes to testing is, can conversion optimization testing affect SEO?

Yes, I believe testing can affect SEO, particularly when it comes to inexperienced testers.

I’ve submitted the post to SEOmoz today and will update everyone once is reviewed.

Cheers

No More Unlimited Internet Plans For Canada

By Jose Uzcategui February 1st, 2011 Personal 2 Comments

I thought it was a joke, but no, it is now impossible get unlimited internet access in Canada.

The Canadian Radio-television Telecommunications Commission (CRTC) announced it, and now there’s no more unlimited access unless overturned by the government.

Instead of delving into the arguments (I’ll link to the Vancouver Sun article at the bottom of this post.) I would like share my thoughts on the effect this could have and what you should do now.

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Parting Ways With WiderFunnel

By Jose Uzcategui January 27th, 2011 Personal 2 Comments

You might have already heard the news, as of yesterday, I’ve parted ways with WiderFunnel, the company I was working with, and am no longer part of their team.

What happened?

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