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Segmenting Experiences – Guest Posted on Online-behavior.com

By January 19th, 2012 Internet Marketing No Comments

Last week I wrote a few thoughts on segmenting experiences for the web (posted on online-behaviour.com).

It’s truly amazing to be in a space where most human actions can be measured and analyzed. Though there are some obvious pros and cons.

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BestBuy Santa Commercials Were Mean

By December 30th, 2011 Personal No Comments

It was the season to be merry, sharing and giving, but not for BestBuy. (more…)

Google Search encryption means less keyword analysis

By November 7th, 2011 Internet Marketing No Comments

A couple of weeks ago Google announced that in order to make personalized searches more secure, Google Search is going be encrypt searches. Almost everyone in the Internet marketing community is pretty bummed out by this decision because this means that analytics tools, all of them, won’t be able to read the URL and collect the keyword that user used to get a site.

Sad times… for us online marketers because it will make the online space more secure, more privacy, world peace, blah, blah…

In the case of Google Analytics, searches from logged in users will be reported as “(not provided)”

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Target.com’ Disaster Site Discussed, Entertaining Post

By September 5th, 2011 Internet Marketing No Comments

A few days ago an Brian LaFrance posted an awesome article about how Target.com ‘s new site is failing at SEO, usability and… well, he points out a lot of things gone wrong.

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Replying Times…

By August 28th, 2011 Personal No Comments

I’m catching up and replying to week-old emails. It feels they might as well be last year’s. Has replying within a day or two always the norm?

I feel 100 years ago you could take a bit of time to reply, but not today.In fact, there are a couple of vendors that are really close to losing me as a potential customer because they take forever to reply. By forever I mean more than a week. I mean, it seems like a long time… a week? Yes, it seems late, but it shouldn’t feel like I have been abandoned – but it does. I blame email for this.

I’m not sure if I like it.

hm.

 

Super Twitter Profile

By August 7th, 2011 Social Media No Comments

This gentleman just followed me on Twitter. I must say, he has the most impressive Twitter profile I’ve seen. The only thing missing is “President” and “Medical Doctor”…

I’m not sure if Daniel is trying this for SEO, Internet marketing, or other optimization purposes. But I’m having a hard time pinpointing what exactly is his job, and I can’t help but to be skeptical of all he does.

I was surprised to see Daniel’s stats. He’s listed 340+ times as of today:

  • 554 Tweets
  • 35,404 Following
  • 33,384 Followers
  • 342 Listed

Typically you only get listed if you convince someone else you provide value of some kind. So I’ve got to hand it to Daniel’s Twitter following / optimization strategy. His profile might be somewhat sketchy, but he has been able to do quite a bit, regardless.

Daniel if you’re out there, feel free to comment on your strategy and results.

Quick Personal Update

By July 13th, 2011 Personal No Comments

It’s been a while since I published anything, sorry.

First things first, how about the photo above, eh? It was during a Meetup organized by ING Vancouver a year ago or so. I’ll use that as default.

So lately every spare minute I get off work I spend on a couple of other sites. I’m not doing a good job at it either as none of them are working as I want them to.

Personal sites aside, the most important news I should share is that I’m now a full-time team member of Cardinal Path . I have the luck to once again work along world leaders in the Internet marketing industry.

I’m not exaggerating when I say world leaders. The Cardinal Path crew is one the most talented teams I’ve met and had to pleasure to work with. Most famous among them are Justin Cutroni and Stephane Hamel.

I’ll post just this for now.

If there is anything you’d like to know more about, leave me a comment and I’ll make a post about it. Of course, don’t hold me up to this for ever. I’m conscious that once something goes on the Internet, is there forever… and this post is not going to be valid forever.

Cheers!

Unveiling Joseuonline.com New Look!

By May 2nd, 2011 Personal No Comments

My blog (ahem, now my site) has a new look! What do you think?

It still incomplete, but considering the site has been under “Maintenance” for almost a week, I had to put something out.

It took me a while to customize a few things, and the sidebar still needs work, so please comment and let me know your thoughts about what’s done and what’s missing.

There’s a lot of work to be done, but the obvious change is that my consulting services are now more exposed.

A portfolio page is on the works and I’ll let you know when it’s ready.

It’s been under maintenance for so long that joseuonline.com is no longer indexed in Google and my traffic is dropping fast! I’ve used this Maintenance Mode WordPress plugin, which returns a “503 Service Unavailable” when someone came to my site. This means, I hope, that now that my site is back online, Google will understand that it was down for a temporary time and it’s time to put it back up.

Here’s how the blog looked like before:

Old joseuonline.com

This is how the blog looked before.

3 Great Internet Marketing Events Coming Up in Vancouver

By April 11th, 2011 Events No Comments
Please, feature an image for this post.

There are three Internet marketing events happening in Vancouver I recommend you check out.

Two Meetups and a Conference, all with world-class speakers.

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Followup Report: YellowPages 360 Solution Keyword Experiment

By April 8th, 2011 Internet Marketing 2 Comments
Please, feature an image for this post.

Download the Report

This is a follow up on a previous post targeting Yellow Pages aggressive media camapaign, “360 Solution”.

 

Click to download my experiment’s basic traffic report here (PDF)

Soon after publishing the post targeting “Yellow Pages 360 Solutions”, much to my surprise, I ranked top position right away. That was because of the Yellow Pages’ slip-up of not optimizing for these words.

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