John Hossack from VKI Studios: "Ugly Jerry"
My first post of the year is going to be to thank John Hossack and VKI Studios for coming out last Monday to present at the Vancouver Search Engine Marketing (SEM) Meetup, which I organize.
It was the first time we run out of seats in the room at what has become our regular Meetup place, Ceili’s Irish Pub. I was surprised, but not that much; John and VKI Studios are two big names in Vancouver, so it was natural for this meetup to pull lots of people – around 50.
The “Ugly Jerry” presentation
The “ugly Jerry” principle took the simple theory of comparison contrast (I’m sure that’s not a technical name) and added a smart twist that makes it a powerful weapon for online sellers.
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Posted in Meetups.
Tagged with meetup, sem, vki studios.
The orginzers... but I'm blocked.
It’s almost midnight. I’m a little tipsy and not sure if it’s kosher to write while in this condition, but as Nike says, I’ll just do it.
I’m coming back from the Meetup of Meetups here were more people that I could count. The word is that there were more than 500; and I would believe it.
I’m not going to go into much detail because, as you can understand, I’m very sleepy. But I want to thank the all the Meetup organizers, @shanegibson, @netchick, @monicahamburg, @hummingbird604 and everyone else.
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Posted in Meetups, Personal.
Tagged with meetup.
The Vanouver SEM Meetup was lucky enough to get a sponsorship offer from the International Internet Marketing Association (IIMA) last week. They are offering 25% off new individual and corporate memberships for the month of December.
That’s a generous chunk of cash (thank you IIMA 
) and I wouldn’t be surprised if IIMA membership goes up next year.
A lot has changed this year since I took over the Meetup. But it has grown quite a bit and I’m happy about that. I’m thinking it’s time to get some Assistant Organizers involved, I’ve gotten super busy at work and it’s becoming difficult to keep the networking up.
It’s just an idea, but if you’re interested, let me know.
Posted in Meetups.
Tagged with meetup, vancouver sem.
James Laitinen presenting at Vancouver SEM
(Okay, this post is late – really late – but bear with me. I’ve been transitioning to a new job (and a new lifestyle) and still getting the groove to blog more consistently.)
The last Vancouver SEM Meetup (Nov 17th) was about Bing.com. James Laitinen from the International Internet Marketing Association (IIMA) presented a very insightful point of view on what could happen with this relatively new search engine.
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Posted in Meetups.
I’m not sure if this qualifies as Google Suggest #Fail, but as playing around with keywords trying to find out if it’s usual to use underlay for commercial carpeting, Google suggested the following:
I just thought I’d share that with everyone.
Posted in Personal.
Tagged with google.
I'm back to Twitter!
You know how I’ve been complaining about the username problem that wouldn’t let me use third party applications? Well, it’s fixed! YAY!
It was roughly a month without Twitter for me – except for the odd Tweet. At first, I didn’t think much about it. But 2 weeks in this no-Twitter life I noticed my offline life was also being affected. For example, I was (and still am) no longer aware of the hot networking events that are going on around the city.
Then Twitter introduced new functions, LinkedIn integrated with Twitter, and a whole whack of things started happening without me being able to be on board.
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Posted in Personal.
Vancouver SEMs have a new Ning community to ask and answer questions, exchange ideas, and network online: http://vancouversem.ning.com.
Following the success of the Vancouver SEM Meetup Group we would like to invite all of you SEMs, SEOs, PPCs (can you PPCs?) and those who have questions about the topic to join and participate.
The Ning site is being spear headed by Ani Lopez, a Spaniard SEO who recently made the move to Vancouver.
On that note, Ani made a fantastic work making connection and making as smooth of a transition as possible using social media. You can read about his experience on his blog.
Posted in Social Media.
Tagged with sem, seo, Social Media.
Tomorrow I officially start my new role as Internet Marketing Specialist at Snap Technologies (www.snaptechmarketing.com).
Though there’s much I need to learn about the company, last year Snap Technologies was featured as one of the top IT companies by the Burnaby Board of Trade and this year they were nominated for Burnaby Business Excellence Awards and also figured as one of the fastest growing companies in BC.
Yes, I’m very happy to have joined the Snaptech team!
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Posted in Internet Marketing.
I haven’t posted anything for a while. That’s because there are some changes on the way.
Don’t think for a second that there’s no movement on this side of the world. It’s like Disney World, sometimes the haunted house is closed for repairs….
Expect some updates next week me explaining what’s going on. I know is rough but don’t panic – don’t do it.
And thanks to Gilderic for the photo.
Posted in Personal.
Omniture is now part of Adobe!
Imagine a PDF document with some kind of cookie that could tell you how many times it has been opened! Sounds cool right? Well, it could happen soon. Adobe (the ones behind Acrobat, Photoshop, Dreamweaver, ColdFusion and a bunch of other cool software) has officially acquired Omniture (the web analytics software).
(The information release letter is bellow)
Though I’m not sure about the possibilities, Adobe and Omniture make a very exciting combo – in theory anyway.
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Posted in Internet Marketing.
Tagged with adobe, analytics, omniture.
