
They're watching, everyone's watching!
This post I wrote two weeks ago while coming back from a family trip in Boston.
I’m sitting at a bar at Boston Logan airport waiting for my flight to Vancouver. My trip is over.
Ironically, now I feel safe sharing some thoughts about the trip that just happened. The first thought that comes to mind is how social media has made me share less about a trip this time – the irony.
Continued…
Posted in Personal, Social Media.

Jose Uzcategui (me) Presenting at the Vancouver SEM Meetup
Last Meetup was my turn to present at the Vancouver SEM Meetup. I chose link building as the topic because a couple of interesting projects we’re undertaking at Snaptech.
First let me thank Snaptech Marketing, the Vancouver web design and Internet marketing company where I work, for sponsoring the Meetup. It’s great to have industry support in these things.
The Link Building Series
Trying to keep my Meetup presentation to 35 minutes was a bit of a challenge, there are so many things we can talk about link building…
I don’t want to rush the information on the blog so I’ll break my presentation into a series of 3 or four more digestible posts.
This post is the first of three posts about link building.
The Most Important Parts of Link Building Is…
Continued…
Posted in Meetups.
Tagged with how tos, link building, seo.
I just tried to log into Hootsuite and found this “Under Construction” page.
The surprise was not that Hootsuite is down, but that the message is in both English and Japanese.
If you didn’t know, I spent 3 years of my life in Japan. So every time I see a Nippon connection, I’m intrigued.
Continued…
Posted in Personal.
Tagged with hootsuite.
This is really funny. I was doing some seo research and I came across search result that read “Why my SEO campaign failed? Part 3: Common Link Structure mistakes …” Click on it and it takes you to an Error page with “Server Not Found”
…point well made
***Clicking on this search result:***

***Takes you to this error page:***

I thought I’d share that with you guys.
Posted in Internet Marketing.

and I even brought a tripod...
The slogan was 5 minutes, 5 SEOs, 10 sites. Basically, we had five minutes to take a look at a site we had never seen before and make recommendations from a Search Engine Optimization perspective.
It was fun. The Internet connection was pretty crappy, but it gave us enough to go over most sites.
It was pretty interesting to hear the different approaches and recommendations from such a knowledgeable bunch of SEOs. Here are a few thoughts on each presenter:
- Marc Bitanga – SEO Manager for Electronic Arts. I liked Marc’s style, quick on his feet and to the point. Continued…
Posted in Meetups.
Tagged with meetup, seo.

I got it, you?
Today I finally got an ivitation to try SocialScope, a mobile application for Twitter, Facebook, Foursquare and Flickr.
Their tagline is “A Mobile Inbox for your Social Networks”… okay.

This is SocialScope on my phone.
I applied for the invitation months ago. It’s long enough that when I saw the email, I thought it was Spam.
But I installed the application and I’m giving it a try. So far so good.
The look is slik and pretty straight forward. The ability to organize the different social media I use in tab-like icons is also pretty good.
I still like Foursquare’s interface better, though. But for twitter, SocialScope is my new pal.
Posted in Internet Marketing.
On our last Meetup Marta Turek, a Search Marketing Strategist at Enquiro, presented on the measurability of PPC when it comes to B2B.
You might find by reading my previous posts that I always come out with something valuable from any presenters. This time two very different things impressed me about Marta’s presentation: her perspective on the matter and her ability to communicate a complex and confusing topic in such a clear and logical way.
Continued…
Posted in Internet Marketing.
Lately I’ve been getting an unusual amount of Foursquare* request to connect with people. Most of the people sending the requests, unfortunately, will find that I’m ignoring it.
That’s probably because either I don’t know you well enough, or I don’t recognize your user name.
So before you go sending me or anyone else a Foursquare invitation, here’s my thoughts and personal guidelines for using Foursquare.
- I won’t connect if I don’t know you.
Continued…
Posted in Personal, Social Media.
Tagged with foursquare.
Lately I’ve been wanting to write about personal stuff. But too many non-professional things have crossed my mind and I’ve been reluctant to write here and dwarf the professional aspect of this blog.
So what should I do? On the one hand, it is my blog. I can do whatever I want. And there’s no way I’m starting a new blog just for personal things. On the other, I don’t want to confuse the millions of loyal readers…
This post, then, is just to say that I’m a bit torn balancing personal and valuable SEO, SEM and social media posts (because I do have a couple of ideas for the latter one).
Let me know if you have any suggestions.
Thank’s Alex-s (on Flickr) for the photo.
Posted in Personal.

Ani Lopez, preseting at the Vancouver SEM Meetup
(This post is a bit overdue – my apologies.)
This month’s Vancouver Search Engine Marketing Meetup’s presenter was Ani Lopez, a Vancouver SEO consultant who specializes in multi-lingual and multi-country SEO. Very suitable topic for Vancouver, one of the most multicultural cities I know.
SEO projects, accordingly, have to deal with particular challenges a this multicultural brings within. Typical questions revolve around how the site is structured, the URLs used, localization settings, and language use. I can think of very few people who could’ve addressed these challenges in such a simple yet applicable way as Ani Lopez.
Continued…
Posted in Meetups.
Tagged with international, multi-lingual, multicultural, seo, spanish.